By Lenore - August 1, 2023

Digital advertising expert puts our customers first

Is a role in marketing right for you? Learn more from one of our specialists.

Digital Marketing Manager Tamekia Massaline is a marketing expert who uses her unique skillset to develop digital and social media best practices guides.

“Within my role, I am responsible for piloting and evaluating new ad capabilities before we implement them into our media strategy,” said Tamekia.

That includes piloting new ad formats and testing the effectiveness of paid advertisements on social platforms.

“It’s important that we understand the capabilities of our platform partners like Pinterest, Facebook and YouTube,” she said. “And we need to know how we’re presenting ourselves on those platforms, so we’re putting our best foot forward for our customers.”

Tamekia has a bachelor’s degree in public relations and a master’s degree in mass communications. She worked at a petroleum company for 7 years before joining Publix in July 2021.

Growing up in Sebring, Florida, Tamekia loved Publix. She said the job feels like a natural fit.

The best part of working for Publix?

“The people,” she said. “I’ve never worked for an organization where everyone is interested in you as a person and applauds you when you do a good job.”

To learn more about careers at Publix, visit publix.jobs.