To innovate is to solve a problem. You don’t have to be struck with a “eureka” moment or have a fully formed idea that changes the world. Every suggestion, big or small, can make a difference.

Innovation has been part of our DNA since Mr. George founded Publix in 1930. Publix is committed to perpetuating and instilling this culture in our associates. That’s why we launched Idea Spot.

If you want to contribute to our culture of innovation, log in to PASSport and visit Idea Spot.

Once there, you can submit your ideas to improve our operations. You can also

• comment and vote on fellow associates’ ideas and
• enter the latest challenges.